the most important necessity for life

Water is the most important necessity for life! Water needs vary from person to person. Depending on the geographical location, climate and physical activity. For the average consumer it is estimated to be about two to four liters per day. Water keeps you alive, water is the delivery system for vital nutrients that the body needs, it flushes out toxins, it keeps your organs pliable, skin smooth etc.

Water as a business

The growing number of cases of water borne diseases, increasing water pollution, increasing urbanization, contamination, the increasing scarcity of pure and safe water etc. have made the bottled water business just like other consumer items boom! Scarcity of potable and wholesome water at service stations, tourists spots has also added to it’s growth as a business.